Highlights of SuperSport's coverage of the 2012 London
- Eight dedicated channels on DStv, including a new HD
channel to bring that number up to four
- Olympic legend Carl Lewis providing expert analysis
- Two magazine shows dedicated to the extravaganza
- Incredible build-up in the month of July
- A New Media offering that will cover every minute of the
Games, and will offer superb interaction
SuperSport, with DStv, is aiming to go higher, faster and further than
ever for the broadcast of the 30th Olympic Games, which are starting in
London next month with eight
dedicated channels on DStv.
Given the scale of the event – 39 disciplines spread across 26 sports
over 17 days – SuperSport will not only have eight dedicated channels,
but included will be a new HD channel which is being launched by
SuperSport on DStv specifically for the London Games.
This means that Olympic programming will feature on four High
Definition and four Standard Definition channels, giving
HD PVR decoders an unsurpassed television experience of London 2012.
“We aim to be bigger and better than ever,” said Happy Ntshingila, CEO
of SuperSport. “The Olympics demand excellence from athletes, but for
us it also demands excellence as Africa’s leading sports broadcaster.
We have channeled considerable resources, time and energy into our
Olympic offering for our subscribers. London 2012 is sure to delight
legend Carl Lewis
Among the many top analysts on the SuperSport team will be
a nine-time Olympic champion.
Apart from the wall-to-wall live action, SuperSport will have
two riveting magazine programmes: London Calling, a weekend breakfast
show, and Mind the Gap, a daily 15-minute programme.
The popular Blitz channel will provide rolling coverage and live
SuperSport will also have a multi-platform online offering, ensuring
subscribers need never miss a moment of the action.
The countdown will start on 2 July and the 8 channels will start
broadcasting London 2012 from 27 July 2012.
The Olympic Countdown
studio show will be broadcast from July 2-26. It
will be presented by Thomas Mlambo and Leigh Anne Paulick.
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The 24-hour channels launch will take place on July 27.
and Olympic Dreams, featuring Olympic
famous winners and medal aspirants, will broadcast throughout June and
Olympic Memories will shine the spotlight on the feats of past
medalists Elana Meyer, Penny Heyns, Josiah Thugwane and the Dream Team
relay swimmers and others.
Olympic Dreams will showcase the ambitions of Caster Semenya,
Zyl, Mbulaeni Mulaudzi, Cameron van der Burgh and other Olympic
The Olympic channels will be SS4, SS5, SS6 and SS7 (SuperSport’s Gold,
Silver, Bronze and Spirit channels), while HD2, HD3 and HD4 will be
complemented by an all-new High Definition channel (HD5), launched in
time for the Olympic Games.
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These will each offer 24-hour
programming, giving viewers an
unprecedented level of coverage.
Additionally, SuperSport 3 will feature football on certain days,
ensuring that the jam-packed calendar – 58 matches in 18 days – can be
accommodated on the World of Champions.
In addition to the regular channels, Maximo 1 will be a
dedicated Olympic channel in Portuguese, with Maximo 2 providing ad-hoc
live events relevant to different territories where Portuguese is
spoken (Mozambique, Angola and SA).
Other DStv channels
The popular Toks ‘n Tjops
show will be reborn for the Olympics and will
be broadcast on kykNET.
Magic World (channel 112) will also include two-hour daily highlights
Apart from supplying two Outside Broadcast engineers and award-winning
commentator Gerald de Kock to Olympic Broadcast Services, SuperSport
will have four reporting
teams covering SA, Kenya, the rest of Africa
and general news.
Reporters will be Carol Tshabalala, James Wokabi of Kenya, former Miss
SA Nicole Flint and Udo Carelse.
Additionally, four Olympic champions will provide regular Olympic
updates from famous London venues.
Apart from Carl Lewis, the line-up will be 2004 Olympic relay swimming
champion Ryk Neethling,
Dame Kelly Holmes, 800m champion in 2004, and
reigning 800m champion Wilfred
London Calling will be broadcast on weekends (8am-9.30am),
additional show on Women’s Day (August 9).
Mind the Gap will be a daily 15-minute show hosted by the
Neil Andrews and former Olympic football champion Daniel Amokachi.
This will be broadcast before and after the Olympic evening sessions.
Broadcast schedules and new media
Full broadcast schedules will be available across all platforms.
SuperSport.com has a dedicated
Olympic section, spread across Web and Mobi and
available as a SuperSport
SuperSport.com will include information on venues, athlete profiles,
Moreover, SuperSport.com and Mobi will have live streaming of
channel (SS4) from 9am daily.
SS.Mobi will feature select events live through DStv Mobile and
extensive video highlights and news will be available on supersport.com
SuperSport 1 and 2, plus SuperSport 3, which will carry select Olympic
events (primarily football) and SuperSport Gold (SS4) will be available
live on Walka and Drifta via DVB-H.
Additionally, SuperSport’s Facebook
and Twitter presence will link to
magic Olympic videos, interesting Olympic re-tweets and current news,
all using the hashtag #ssolympics.
SuperFan social interaction will be driven on broadcast shows from July
DStv On Demand
DStv On Demand, which is available on HD PVRs, will feature highlights
from the three sessions daily, plus the opening and closing ceremonies.
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Olympic Memories and Olympic Dreams, plus daily Olympic updates and
Mind the Gap will also be part of the On Demand offering for DStv
Premium subscribers on their PVRs.
The Paralympics start on August 29 and conclude on September 9.
Coverage will be broadcast on SuperSport 6 throughout each day, with an
emphasis on African and SA contestants.
For the finals, which run from 6pm-11pm daily, coverage will be live
and will include the day’s best moments.