Puma deal for Premier League
by Claudia Ekai 18 October 2012, 08:45
Tusker Premier League has signed a three and a half year deal with sports kit manufacturers Puma worth Kshs10 million.
The development which culminated from a series of negotiations will see the clubs use the brand’s ball during their league matches.
TPL CEO Jack Oguda revealed the details of the deal that is set to boost the league in terms of attracting corporates.
“This is a milestone in local league football. The partnership between KPL and Puma will cost Kshs 10 Million over three and a half years.”
“Each team will be provided with balls while Puma will gain on pitch side branding and as well on the broadcasting point of view SuperSport will be able to capture the brand.”
“The league has grown over time and that was displayed when Kenya played South Africa on Tuesday at Nyayo Stadium and the national team gave a good account of itself.”
Speaking at the same function, Football Kenya Federation (FKF) chairman Sam Nyamweya hailed the new deal.
“It is good to work together as a team. I would like to thank Puma for this sponsorship and it can be seen that we have a good league which gave South Africa a good game.”
“I would like to warn teams which use fake balls to quit because we want to move from one level to another.”
“We’ll also sign a new deal with Nairobi Sports House in a few days since they’ll be distributing our merchandise.”
Puma becomes the fourth partner after Umbro who kit referees, SuperSport who are the broadcast right holders and EABL to fork out cash for local football.
