Loading Live Scoring...
*All times CAT (GMT+2)

Football | Spain

Real Madrid © Action Images

Real agree sponsorship deal with Beiersdorf

Real Madrid and Beiersdorf AG have agreed a sponsorship deal designed to promote the La Liga club and the German cosmetic firm's Nivea skincare brand.

Real president Florentino Perez and Beiersdorf executives presented the agreement, which runs to the end of the 2015-16 season, at the club's Bernabeu stadium on Friday.

"From today Nivea is one of our sponsors and will accompany us in all our objectives and challenges," Perez said. "We are joining forces in our quest to be leaders."

A new Nivea advertising campaign featuring Real players Sergio Ramos, Marcelo, Gonzalo Higuain and Alvaro Arbeloa was also unveiled.


More expert analysis and opinion from Sport24
The opinions expressed by Sport24 experts and bloggers are theirs alone, and do not necessarily represent those of SuperSport

Event Streaming

Channel Streaming

Other Live Streaming

Event Streaming

Channel Streaming

Latest Video Highlights

Sports Talk

Sunday Oliseh
Coaching Eagles: What they won’t tell you
Two days after starting as chief coach of the Super Eagles of Nigeria a representative of a major...

Segun Odegbami
Nigeria needs something valid to celebrate
The Adokie Amiesimaka Stadium erupted in an orgy of celebration after Nigeria beat Swaziland 2-0.

Dr Errol Sweeney
Ref’s room is out of bounds
The recent alleged incursion of the referees’ dressing room has taken “assaults” on match officials...

Calvin Emeka Onwuka
Mourinho and Rooney at crossroads
It was after a goalless draw at Old Trafford in the second match of the ill-judged season of David...